In the development of the Data Poetry project, we had the mission to build a modern, unique and serious visual identity that resonates with the company’s content writing activity.
The final logo is a representation of the name, combining a technical style with a poetic one, while also connecting with the business activity, as follows: The name DATA has a customized font to be more modern and serious, the symbol connects with the name DATA, being composed of the idea of pixels, and the Poetry font uses a font
- The DATA name uses a customized sans-serif font to be modern, unique, and serious.
- The symbol connects with the DATA name, being composed of the idea of pixels.
- The name Poetry uses a serif font written in italics, which gives it a poetic style and connects it with the idea of writing, which is the main activity of the business.
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After finalizing the logo, we worked on developing a presentation website with the purpose of presenting the business and its services. The website was created as a continuation of the defined visual identity, using the style, colors and defining visual elements.
The final website is fast, adaptable for any type of device and easy to use. Click on the image above or the image below to be redirected to a live version of the website.
